We manage and maintain the IT environment for AA in an outsourcing arrangement. In particular, this includes the AA membership database, one of the largest customer databases in the country.
Systems Advisory Services wrote the AA Rewards System which supports the very popular AA Rewards loyalty card. Since then, we have managed and maintained that system which has seen strong growth through a network of more than 40 partners including many major retail brands.
Systems Advisory Services has also supported the development of the new AA website by creating applications and developing the links to, and integration with, the host systems to provide dynamic, real-time information to the website. As their key partner, Systems Advisory Services has played an important role in growth achieved by the AA in recent years to the point where membership now exceeds 1.3 million.
Watch CIO Doug Wilson discuss the AA's long and fruitful relationship with us below.
“Systems Advisory Services has worked with the New Zealand Automobile Association for decades. Early on, their team developed the membership database and then the AA Rewards Systems to manage the interaction with AA members. "The system has to grow as we moved into new business areas. Now the AA is one of the most innovative and complex Automobile Associations in the world, not least because the business can change and adapt quickly thanks to our IT systems.”
– Doug Wilson, CIO
